361 Degrees - Asian Games
Just completed, Paul Aresu and his team traveled to China for a couple of weeks. The Photography was commisionsed by 361 degrees, the largest sportswear company in China, and in conjunction with the Asian Games. The shoot took us accross China from Shanghi, to Kunming to Beijing. After gaining access to some of China's most secret and remote training facilities we were able to capture their top Olympic athletes in track and field, swimming and cycling. The final advertising pieces will be released soon, so keep an eye out for them.

BUDWEISER - It's What We Do
The final touches are being put onto the imaging work for the National Budweiser campaign that we just finished. The photoshoot took place in Los Angeles, accompanied by our whole team from the East and West coasts. The shots ranged from an outdoor concert venue to the beaches in Malibu. Our clients out of the mid west and us out of the northeast could have dealt with a few more days of nice weather rather than snow. The campaign will be released this spring.

WHEATIES - EVOLUTION
Paul Aresu and his team traveled across the country for a few weeks to capture images of the top athletes chosen for the WHEATIES FUEL launch. After the shoot was over, the images were brought back into ARESU Digital Imaging in NYC where Paul Aresu and Mike Moskowitz added their magic to the them. We are all excited to be a part of this monumental launch of a staple in American society. Please check out the evolution of the new Wheaties box by clicking HERE

The release of our work on the additional 3 Wheaties Fuel Boxes is now out in stores

NEW YORK: THE BIG CITY and its LITTLE NEIGHBORHOODS
Photographed by Paul Aresu, written by Naomi Fertitta and in conjunction with NYC & Company. This book has just been completed as an official NYC guide and celebration of the city. Complete "how-to" information shows where to eat and shop, as well as how to get there. More than 20 neighborhoods are covered in full detail, including Chinatown, Little Italy, Little Odessa, Little Senegal, Little India, Little Poland, and Koreatown, among others. A comprehensive travel guide to the worlds within New York City, this book includes photographs, maps, and a historical background of the ethnic neighborhoods within the five boroughs.

to order a copy of the book. CLICK HERE

SLAM MAGAZINE
The cover and inside story of Carmelo Anthony was recently Photographed by Paul Aresu. This new issue of SLAM Magazine is now out in stores. The images were shot out in Denver and than brought back to our studio in NYC for the post work. A cover was created that showcases Carmelo Anthony in a different light than in the past. The director's chair was one of the ideas that Melo had to show where he is in his life at this point. He is directing his life rather than being a spectator along for the ride.

Read more about the photoshoot HERE

ROBIN HOOD FOUNDATION BENEFIT
"My Entire Crew and I would like to thank the Robin Hood Foundation for giving us the opportunity to do all the photography and digital imaging work for their benefit dinner and ad campaign. It was our honor to be chosen to contribute. Please visit www.robinhoodresponds.org to find out more about this amazing charity that helps so many families find food, shelter and even medical care." -Paul Aresu

also please check out what happened at the benefit dinner the other night hosted by Jon Stewart featuring the Black Eyed Peas among others. CLICK HERE

NIKE KOBE BRYANT SHOE RELEASE CAMPAIGN
Paul Aresu and crew recently finished the international campaign for Kobe Bryant's new shoe release. The photography was shot in California and than Paul and Mike Moskowitz at ARESU Digital Imaging completed all the post production retouching work. Paul along with his in house production video company Krispy Pictures completed the video portion of the campaign. click to see the print and video campaign

UNDER ARMOUR
For the past 2 years our relationship with Under Armour has grown. We have recently photographed their top athletes including Brandon Jacobs, Santana Moss, Ryan Zimmerman, Francisco Liriano, Cat Osterman and Caitlin Lowe of the USA Softball team, and Heather Mills from the Olympic gold USA soccer team among others.
http://www.underarmour.com

SLAM MAGAZINE
As a regular client, SLAM Magazine, has flown Paul Aresu and crew all over the country to photograph the top players in the NBA. With all digital imaging being done in house, the Aresu studio brings the edgy and dramtic look that fits the style of the magazine.
click to see some of the current SLAM work

YAZ INTERNATIONAL CAMPAIGN
Paul Aresu and crew completed a location shoot out in California for the international campaign of YAZ. The post-production is being finished in house at Aresu's Digital Imaging Department, and will be seen all over the world this month. Please click on the link below to view the behind the scenes video.
click for YAZ video